When Did We All Stop Smiling in Photos?
Building Boundaries We live online. We buy beauty products likeThe Ordinary’s Retinolbecause TikTokers tell us to. for spotlight her niche focus on luxury beauty and fashion, Sheth rarely smiles in her feed posts. Courtesy subjects. Design by Soleil Summer. She’s aware that, so you can amass a loyal following, she needs to look authentic. I’m not your standard like, ‘Hey guys, what’s up?’ influencer, I’m justbeingeffortless and cool." Malvika Sheth...