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Sure, it’s a splurge, but its unique, hair-health-first design makes it worth the cash.
Collage: Laneen Wells; Source images: Allure editors
It combines ceramic plates with air-based technology to straighten your hair (even when wet!)
without causing significant heat damage.
These one-inch ceramic plates also feature the brands signature ionic technology to minimize moisture loss.
Commerce writer Jennifer Hussein styling her hair using the GHD Platinum+ Styler
Its slender, beveled design makes this pick perfect for creating smooth, straight styles and curls.
The futuristic flatiron can determine which of its nine temperature control configs will be the safest and most effective.
This combination offers the best of both worldsA.K.A., even heat distribution, and reliable results.
Hussein before using the GHD Platinum+ Styler
The uniform temperature allows straightening in a single pass, and the flatiron heats in less than a minute.
Unlike options that have preset heat controls, this straightener allows you to set your temperature in 10-degree increments.
Its 1.75-inch plate size covers larger sections of hair for easier, faster styling.
Hussein after using the GHD Platinum+ Styler
and its long titanium plates that speed up smoothing.
(Titanium plates heat up faster and distribute heat more evenly than ceramic).
The 2-inch-wide plates get bonus points for making quick work of long or thick hair..
Shopping director Shanna Shipin curling her hair using the GHD Platinum+ Styler
If you need peace of mind, the iron has an auto shut-off function after 30 minutes.
“The key is to use them on dry hair and ideally as a finishing tool.
I typically recommend smoothing with a round brush before straightening.
Commerce producer Sarah Hoffmann straightening her hair using the Dyson Airstrait
“Use a haircare product that’s marketed as a heat protectant before straightening your hair.
“Don’t go over the same section of hair over and over again.
It’s better to go over it once, slowly.
Hoffmann before using the Dyson Airstrait
Another key to straightening safely is to be mindful of the temperature of your flatiron.
According to both stylists, the optimal temperature to avoid burning is 365 degrees Fahrenheit.
How do hair straighteners work?
Hoffmann after using the Dyson Airstrait
“Flatirons work by using heated plates to temporarily alter the structure of your hair, making it straight.
How should I choose a hair straightener?
Picking a hair straightener is a personal choice and largely depends on your hair pop in and styling desires.
Contributing commerce writer Annie Blackman straightening her hair with the Mane The Three Way Multi-Use Flat Iron
Toth explains that plate size and shape are key to selecting a hair straightener.
“The wider the plate, the straighter the hair will look.
When reviewing tools, we also take into account testers experience levels.
Blackman before using the Mane The Three Way Multi-Use Flat Iron
Testers considered performance across three primary categories: efficacy, safety, ease of use, and value.
For more on what’s involved in our reporting, check out our completereviews process and methodology page.
Our staff and testers
A beauty product is a personal purchase.
Blackman after using the Mane The Three Way Multi-Use Flat Iron
Can we honestly deem a high-end diffuser worthy of your hard-earned cash if its never been tested on curls?
Find moreAllureeditor-approved picks for hair:
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