General

We ask that each brand limit submissions of products that launched in the last 12 months to THREE PER MAJOR CATEGORY (Skin, Body, Hair, Makeup (Eyes), Makeup (Lips), Makeup (Base, Nails, Tools, Scent).

Oil

Gel

Bar

Cream

Powder

Balm

Hydrating

Exfoliating

Antioxidant

Retinol

Hyaluronic Acid

AHA

Light

Rich

Line Smoothing

Depuffing

Brightening

Clarifying

Soothing

Sheet

Eye Area

Overnight (NEW add in 2021)

Chemical

Mineral

Cleanser

All-Over Treatment

Spot Treatment

Mattifying

Stick

Liquid

Pressed

Loose

Under-Eyes

Blemishes

Matte

Dewy

Sheer

Satin

Daytime

Nighttime

Foundation

Concealer

Contour

Bronzer

Blush

Highlighter

Brow

Eye Shadow

Multipurpose

Individual

Strip

Blow Dryer

Brush Dryer

Flatiron

Curling Iron

Waver

Paddle

Round Brush

Detangler

Edge Styler

Hair Pick

Fine

Dry

Color-Treated

Damaged

Curly

Kinky

Dandruff

Scrub

Mask

Tonic

Thinning

Curl Definer, tight/kinky

Curl Definer, loose

Curl Refresher

Volumizer

Wave Enhancer

Finishing Oil

Blowout Cream

Mousse

Twisting Cream

Edge Tamer

Texturizer

Pomade

Hairspray

Dry Shampoo

Semi-Permanent

Permanent

Gloss

Root Coverage

Volumizing

Drama

Lengthening

Waterproof

Tubing

Color

Primer

Pencil

Clear Gel

Tinted Gel

Wax

Conditioner

Palette

Floral

Herbaceous

Earthy

Gourmand

Citrus

Hair

Home

Essential Oils

Perfume Oils

Quick-dry

Longwear

Traditional

Gradual

Shaving Cream

Razor

Laser

CLEAN

Reference theAllure Clean standardwhen submitting products for Clean consideration.just limit submissions of new launches to THREE products in each major Best of Beauty Clean category: Makeup, Body, Skin, Hair.

Exfoliator

Moisturizer

Sunscreen

Treatment

Eye Cream

Shampoo

Leave-In

Defrizzer

Curl Definer

Home Hair Color

Lipstick

Lip Gloss

Lip Balm

Eyeliner

Mascara

Tinted Moisturizer/BB

Nail Polish

Body Wash

Lotion

Self-Tanner

Deodorant

Toothpaste

Fragrance

A man and a women behind a yellow table resting their heads on their hand in front of a blue background

Photographer:Elliot & Erick Jimenez;Stylist:Rachael Wang;Hair:Nikki Nelms;Makeup:Frankie Boyd;Manicure:Eri Handa;Set designer: Jenny Correa;Producer:Marcos Fecchino