General
We ask that each brand limit submissions of products that launched in the last 12 months to THREE PER MAJOR CATEGORY (Skin, Body, Hair, Makeup (Eyes), Makeup (Lips), Makeup (Base, Nails, Tools, Scent).
Oil
Gel
Bar
Cream
Powder
Balm
Hydrating
Exfoliating
Antioxidant
Retinol
Hyaluronic Acid
AHA
Light
Rich
Line Smoothing
Depuffing
Brightening
Clarifying
Soothing
Sheet
Eye Area
Overnight (NEW add in 2021)
Chemical
Mineral
Cleanser
All-Over Treatment
Spot Treatment
Mattifying
Stick
Liquid
Pressed
Loose
Under-Eyes
Blemishes
Matte
Dewy
Sheer
Satin
Daytime
Nighttime
Foundation
Concealer
Contour
Bronzer
Blush
Highlighter
Brow
Eye Shadow
Multipurpose
Individual
Strip
Blow Dryer
Brush Dryer
Flatiron
Curling Iron
Waver
Paddle
Round Brush
Detangler
Edge Styler
Hair Pick
Fine
Dry
Color-Treated
Damaged
Curly
Kinky
Dandruff
Scrub
Mask
Tonic
Thinning
Curl Definer, tight/kinky
Curl Definer, loose
Curl Refresher
Volumizer
Wave Enhancer
Finishing Oil
Blowout Cream
Mousse
Twisting Cream
Edge Tamer
Texturizer
Pomade
Hairspray
Dry Shampoo
Semi-Permanent
Permanent
Gloss
Root Coverage
Volumizing
Drama
Lengthening
Waterproof
Tubing
Color
Primer
Pencil
Clear Gel
Tinted Gel
Wax
Conditioner
Palette
Floral
Herbaceous
Earthy
Gourmand
Citrus
Hair
Home
Essential Oils
Perfume Oils
Quick-dry
Longwear
Traditional
Gradual
Shaving Cream
Razor
Laser
CLEAN
Reference theAllure Clean standardwhen submitting products for Clean consideration.just limit submissions of new launches to THREE products in each major Best of Beauty Clean category: Makeup, Body, Skin, Hair.
Exfoliator
Moisturizer
Sunscreen
Treatment
Eye Cream
Shampoo
Leave-In
Defrizzer
Curl Definer
Home Hair Color
Lipstick
Lip Gloss
Lip Balm
Eyeliner
Mascara
Tinted Moisturizer/BB
Nail Polish
Body Wash
Lotion
Self-Tanner
Deodorant
Toothpaste
Fragrance
Photographer:Elliot & Erick Jimenez;Stylist:Rachael Wang;Hair:Nikki Nelms;Makeup:Frankie Boyd;Manicure:Eri Handa;Set designer: Jenny Correa;Producer:Marcos Fecchino