it’s possible for you to read more articles like this onehere.
But beforeAllure,beauty journalism wasnt always so… evolved.
Wed even argue that, beforeAllure, beauty journalism didnt really… exist.
(Founding editorLinda Wellswas a reporter atThe New York Timeswhen she was tapped to start the magazine.)
For three decades, we’ve been challenging the way beauty is talked about, discovered, and shared.
So don’t mind us as we toot our own horns and highlight some of our greatest accomplishments.
Model Stephanie Seymour coveredAllure’s first issue in March 1991.
Besides, after 30 years, we feel we’ve rightfully earned a few bragging rights.
Model Stephanie Seymour coveredAllures first issue in March 1991.
Christy Turlington appeared in our May 1991 issue (and covered many more after that).
Christy Turlington appeared in our May 1991 issue (and covered many more after that).
This feature which highlighted the rarely discussed complications of cosmetic procedures was just one of dozens of seminal stories.
An April 1998 fashion spread celebrated summer color.
The results: They contained dangerous levels of formaldehyde.
An April 1998 fashion spread celebrated summer color.
Naomi Campbell had a laugh in our March 2006 issue.
With that, backstage became the birthplace of new beauty trends andAllurewas the first on the scene.
In turn, we were the first to predict new trends and offer practical tips from pros.
Naomi Campbell had a laugh in our March 2006 issue.
select that page and chances are you’ll easily find the brand and shade name.
He hand-selected every product featured, often prompting the item to sell out.
Aucoin also made a point to shine the spotlight on then-indie brands like Stila.
Franz Walderdorff, Josephine Schiele.Allure, 1999
We started a new kind of beauty contest in 1996 when we debuted our now-annualBest of Beauty Awards.
But, you know, people talk.
Consider this a peek behind the curtain.
Franz Walderdorff, Josephine Schiele.Allure, 2002
287,000,000+:Best of Beauty Award-winning products purchased by consumers in 2018.
10:Number of representatives on our internal shade-swatching panels.
208:Total number of Best of Beauty categories in 2020.
Franz Walderdorff, Josephine Schiele.Allure, 2006
(If you need further proof that the beauty marketplace has mushroomed: We had 73 in 1996.)
We’re almost positive youll find it on at least one of the products in your bathroom cabinet.
In September 2017 we declared we werebanning the A-word(as in anti-aging) from our vernacular.
Aucoin was the first to widely share tips (like applying blush on the bridge of the nose) that were previously reserved for pros. He hand-selected every product featured, often prompting the item to sell out. Aucoin also made a point to shine the spotlight on then-indie brands like Stila.
“[The term anti-aging] is anti-life, isn’t it?
We shouldnt be anti-anything.
Let’s just enjoy the beautiful complexity of what it is to be a human being.
Davies & Starr, Patric Shaw, Joesphine Schiele.Allure, 1998
“My mum always said that when you’re 16, the idea of being 26 is just awful.
But when you get to be 26, it’s great.
And you don’t want to be 16 again.
Kevin Cremens, Josephine Schiele.Allure, 2016
I don’t think of it as aging.
I think of it as traveling through life.
“It’s amazing how the industry has changed in just the last 10 years, really.
Donna Trope.Allure, 2001
I have to say, I’m so happy to have lived long enough to witness this.
“[TheAllurecover] was part of that.
It was one of my favorite shoots ever.
Scott Trindle.Allure, 2017
I felt alive that day.
The tattooed arm [hugging me] was my idea.
He was one of the assistants [on set].
Patrick Demarchelier.Allure,2017.
I said, I want to do a photograph with that arm!
Looking back on it, it was a pretty iconic moment.
“That wasn’t that long ago.
Ben Hassett.Allure, 2020.
Youre in the old world.
This is the new world.'”
To send us off, here are other important conversation topicsAllurecontinues to bring to the beauty table.
Vicki King.Allure, 2020.
In it, Friedan asked: “Can a Feminist Be Beautiful?”
Disability:A collection of stories exploring the intersection of beauty and disability launched on Allure.com in December 2020.
