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I wasn’t nearly the first person to have discovered this, of course.
Allure
So brand founders (and twin sisters) Jean and Jane Ford took matters into their own hands.
Thus, Hoola was launched as Benefit’s first-ever Box O' Powder."
Nicola wears the original Hoola Matte Bronzer.
Nicola wears the original Hoola Matte Bronzer.
Unsurprisingly, it’s also aBest of Beauty Award winner.
What makes Hoola such a success?
Probably a combination of things.
Gabi wears Hoola Glow Shimmer Bronzer.
For one, Hoola addressed a hole in the beauty market at the time of its launch.
You don’t have to overthink its system, either.
Gabi wears Hoola Glow Shimmer Bronzer.
Angela Trakoshis/Allure
It’s limited-edition, though, so it won’t be hanging around for long.
“This limited-edition Glow version is kind of like a blush-bronzer hybrid.
With just one sweep, I look like I spent a day at the beach.”
