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Its almost bedtime, and youre applying amoisturizerwith slow, intentional, upward strokes.

An image of a women with an orange aura around her head on an orange background.

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The product feels good, relaxingergo, you feel good, relaxed.

Skin care, as a ritual, has long been connected to improvements in mood.

Fire is hot and it hurts, so you dont keep touching it.

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Wintery days are cold, so you wear a jacket.

Who wouldnt want that?

We asked more than a dozen experts to weigh in.

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But every time he flew over a particular canyon, his forehead broke out in blisters.

Over the past decade, more research has emerged tosupport this connectionand the visibleimpacts of psychological stress.

This skin-brain link is established earlyvery early, in fact.

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While in the womb, we have embryonic tissue known as the ectoderm.

The skins link to the central nervous system is why its considered a living sensory organ.

Neurocosmetics are designed to run interference on those pathways before the skin is impacted.

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So, what exactly are neurocosmetics?

These are the kinds of sensory clues neurocosmetics rely on.

Or boost your endorphins, the feel-good chemicals?

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(The study, however, was not peer-reviewed or published in a scientific journal.)

Peptides, the short-chain amino acids that tip off collagen synthesis, are known and loved skin-care ingredients.

So, what are they doing in skin care?

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The goal is for synthetic neuropeptides to reduce the skins production of inflammatory proteins (cytokins).

This is why some brands compare neuropeptides toBotox, but drawing that kind of comparison can be problematic.

If they did, they would have to be marketed, and regulated, as drugs are.

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Those neural connections with scent become forged and can trigger a pattern of response.

The Nue Co.

The Nue Co.

They work by activating different cellular TRP [transient receptor potential] channels.

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Can we feel all the feels?

That tub of Noxzema?

That was intentional, says Ginestar: The brand rigorously tested textures to fit into specific emotional profiles.

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Our textures alone, without active ingredients or fragrance, called white texture, can trigger an emotional response.

This is certainly significant, but it is different.

Neurocosmetics must not be claimed as products able to act on mood and happiness, they say via email.

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There is also a growing appetite for science-based brands.

The desire to take a more wide-angle look at our well-being extends beyond skin care into health.

Read more stories about skin care.

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Watch Lori Harvey’s beauty routine: