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As of this writing,hair tinsel videoshave collected over 85 billion views on the clock app alone.

Two photos of a girl with dark hair wearing hair tinsel.

Courtesy of Kelsea Jensen

Hair tinsel keeps getting more and more love by the minute.

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“The first is where I tie a single strand of tinsel to a single hair strand.

Portrait of a girl with blonde hair wearing hair tinsel in her hair.

Courtesy ofJillian Rhae Maxwell

“Both are so easy to maintain.

West uses both of these methods as well, but she prefers the micro bead technique.

“you’re free to use numerous tinsel strands in one bead, and it stays in longer.

On fine or medium hair, the tie technique will usually slip out fairly quickly,” she explains.