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The 24-year-old designer created some of the most iconic pop culture fashion moments of 2020.
Courtesy of brand
(Reed isgender-fluidwith they/them pronouns.)
Their bold makeup choices inspired by the Renaissance and seventies certainly reflect their designs and overall approach to life.
Makeup has long been a part of Reed’s life.
At a young age, they vividly remember buying a tube ofred lipstickat a drugstore with their mom.
“That relationship with makeup is still my approach today with everything I do.
It’s this idea of putting something on that enhances and brings out a side of yourself.
“Every single name in the collection is based on daily affirmations I tell myself,” Reed explains.
The packaging, on the other hand, depicts some of Reed’s pieces and reiterates theirmessage of fluidity.
Several variations of pink make appearances in the collection through the materials and pigments, too.
Reed owes this to the fact that the color signaled their exploration of fashion and self-expression.
With their MAC line, Reed wants to reclaim pink.
“It’s something that’s so playful and joyful,” they explain.
“Pink juxtaposed with the gilded gold was how I wanted it to be represented.”
Reed subs it in for blush and creates glossy eye looks with it, too.
“Everything and anything goes,” they say.
“It’s just like my approach to fashion.
One thing isn’t meant to be for a top.
This fabric can be for boots, it can be for a hat.
This eyeshadow is not for your eyes.
Its pans of rose and foiled gold in creamy formulas exemplify the versatility of the line.
I want to bathe my whole face in the metallic hue.
And I won’t even have to pull out any fancy tools to make it happen.
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