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The year 2020 had a lot of usin our kitchens.
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Some of us were making sourdough bread Lala Anthonywas fermenting rice water.
The lockdown gave the TV personality and actor a chance to slow down mentally.
Her hair is pulled into a ponytail with two chunky, wavy tendrils framing her face.
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“I realized that I wasn’t taking time to take care of my hair.”
Anthony says she was pretty diligent about applying it, using a little bit every day.
“It’s not sustainable.”
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As New Jersey-based cosmetic chemistGinger Kingnotes, biotin is most effective when it’s ingested anyway.
The elixir also contains protein-building amino acids likearginineand serine, as well as soy.
But if you ask Anthony and the people she tested it on, the formula works.
She uses it twice a day, on both clean and not-so-clean hair.
The serum is ordorless (no stinky fermented rice smell here) and incredibly lightweight.
It feels almost like water that’s marginally thicker and more moisturizing than normal.
I filled the dropper again for the area around the very crown of my head.
I massaged it in and in a minute or two, the areas were completely dry.
The serum definitely has a soothing feel, which I appreciate.
Other than that, it feels like nothing at all and that’s very much the point.
Anthony wanted the product to be like this so you could use it without worrying about wrecking your hairstyle.
Of course, I had to ask Anthony what we could expect from Inala.
She told me she wanted to start with just one product for now, as to not bombard folks.
There are, after all,a ton of celebrity-backed beauty brands.
More celebrity beauty products:
Now, watch Olivia Ponton’s 10-minute Beauty Routine: