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The results are both fascinating and not terribly surprising.
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Thirty percent of the 2,000 women surveyed dyed their hair themselves while isolating at home.
That aligns with what several peopleAllurespoke to said.
“I tried to wait it out, but there were no signs of reopening.”
Grays weren’t authorAlexandra Tweten’s concern so much as boredom was.
Like one in five women surveyed, she just wanted to try something new.
“I started getting antsy after two months in lockdown.
“I figured if I botched it, it wouldn’t really matter because no one would see me.
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“I felt really unmoored and shook up during the early pandemic,” she tellsAllure.
“I’ve donevirtual appointmentsand coached them on sectioning their hair on FaceTime,” she tellsAllure.
She also helped steer clients in the right direction shade-wise.
“Don’t go too dark or stray too far from the original tone.
It’s easier to hide a lighter single process than it is to remove the color altogether.”
But not everyone is planning to head back to the salon.
“It’s so much easier and cheaper,” says Seattle-based writer Colleen Williams.
“Plus, I’m a real spontaneous hair person.
I don’t like to plan I just like to wake up and change it.”
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