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Its 2023, and its aBarbieworld.

A collage of celebs wearing bright pink makeup hair and clothes.

Getty Images/Illustration by Bella Geraci

The color pink is, well,everywhere, and the toy doll is in her Renaissance era.

But the fervor surrounding Mattels quintessential girlboss has been building up for quite some time.

The first Barbie doll.

The first Barbie doll  introduced in 1959  is on display at the special exhibition.

The first Barbie doll.

Since her inception in 1959, Barbie has inspired countless artists, designers, and beauty and fashion trends.

Meet the experts:

From left: Kacey Musgraves.

Nicki Minaj, and Trixie Mattel.

A collage of celebrities in hot pink ensembles.

From left: Lizzo, Anne Hathaway, Kim Kardashian, a model walking Valentino’s runway, and Dixie D’Amelio.

Another option is thePat McGrath Labs Divine Rose Luxe Quad: Eternal Eden.

Makeup artistMolly R. Sternis a fan of Barbies sixties lower lash line and pop of color on the lips.

(Though, we can confirm ared lip and gold hoopswill never go out of style.)

A collage of celebrities in hot pink outfits.

From left: Kacey Musgraves. Nicki Minaj, and Trixie Mattel.

In 1980, the first Black doll to be named Barbie debuted.

Jessica Chastain arriving at the 2023 Met Gala.

But thereisa certain something about Barbies signature pink, especially in our modern age.

Bakeup Micro Palm Palette in Pastels clear palette of pastel eye shadows on white background

This specific hue is fitting for today’s post-lockdown, more-is-more mentality.

Vintage barbie dolls

Like the color pink, Barbie is not without hercontroversies.

A good lesson we can all learn from Barbie, at any age.

Pat McGrath Labs eyeshadow palette with four pink eyeshadows in a flower case.

Now watch Chloe Bailey try nine new things.

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A tube of hot pink eyeliner, alongside a hot pink squiggle.

A model walks a hot pink runway during the Valentino Womenswear FallWinter 20222023 show.

A model walking Valentino’s electric pink runway.

A black eyeliner pen.

Jessica Chastain arriving at the 2023 Met Gala.

A hot pink lipgloss with a smear of the hot pink lipgloss.

Jessica Chastain arrives to The 2023 Met Gala in a blonde wig.

Jessica Chastain arriving at the 2023 Met Gala.

Vintage barbie dolls on display at an exhibition.

Vintage barbie dolls

Armani Beauty Luminous Silk Glow Blush in Ecstasy black round compact of hot pink blush on white background

Jennifer Behr Virginia Bow Barrette in Berry pink bow on white background

Gucci Beauty Glow & Care Shine Lipstick in 402 Vantine Fuchsia gold tube of hot pink lipstick on white background

Laura Mercier Caviar Stick Eye Shadow in Kiss From a Rose rose gold twist up eye shadow stick on white background

Ettika Crystal Bobby Pins three crystal bobby pins on white background