That was, of course, before the coronavirus pandemic upended business plans around the world.
“We would constantly email or call, and no one was responding.”
Mitchell Jackson says they then boosted morale with product giveaways before announcing new product launches.
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“We definitely rode the tailwind of that into the end of 2020.”
“Before, they would charge a [Unilever] the same amount they would charge a Camille Rose.
It’s impossible for us to compete that way, and they’re realizing that.”
Courtesy Ready to Beauty
He says Black people have historically experienced challenges related to connections and relationships with banks or lending institutions.
Black-owned beauty businesses have stated whattheyneed to see lasting change in the industry.
She says now, the ball is in the general beauty market’s court.
Courtesy Ready to Beauty
