All products featured on Allure are independently selected by our editors.

However, we may receive compensation from retailers and/or from purchases of products through links in this article.

Four models wearing Raspberry, a classic red made with warm skin tones in mind.

A diptych of Allure commerce editor Sarah Han wearing Pound Cake Cake Batter in Bloodberry and a closeup shot of her…

Courtesy of Sarah Han forAllure

However, the reason why I adore Cake Batter so much is notjustthat it’s pigmented to the max.

Plus, who doesn’t love the sweet scent of vanilla icing?

After all, it’s named Cake Batter for a reason.

A horizontal collage of four women wearing Pound Cake Cosmetics Cake Batter liquid lipstick in Raspberry a deep true red

Four models wearing Raspberry, a classic red made with warm skin tones in mind.

All six swatches of Cake Batter.

Now, let’s get into the action or, rather, utility.

As you might’ve guessed, liquid lipsticks are no joke and preparation is key.

Two tubes of Pound Cake Cosmetics Cake Batter Liquid Lipsticks on top of six red lipstick swatches representing all…

All six swatches of Cake Batter.

Whenever I skip the liner, I do notice my lipstick sometimes feathers.

Now that we’ve got our bases covered (literally), let’s talk Cake Batter.

Pigmentation-wise, Pound Cake is not for those who shy away from bold lips.

Allure commerce editor Sarah Han wearing Pound Cake Cake Batter in Raspberry and Strawberry .

Allure commerce editor Sarah Han wearing Pound Cake Cake Batter in Raspberry (left) and Strawberry (right).

Greasy food aside, Cake Batter is also surprisingly kiss-proof despite how intensely pigmented it is.

(Caveat: We’re talking light-pressure kisses nothing heavy here.)

So, ready to give one of the best liquid lipsticks I’ve personally ever tried a shot?

A vial of a red pound cake cake batter liquid lipstick on a white background

Winners will be announced in May.