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The year is 1953.
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A 27-year-old Queen Elizabeth II is crowned.
The Oscars are broadcast on television for the first time.
And a bath oil calledYouth-Dewis brought to market by a budding beauty entrepreneur namedEstee Lauder.
Serendipitously, in 2015, Editions de Parfums Frederic Malle wasacquiredby the Estee Lauder Companies.
Malle is, of course, not being literal, but referring to Lauders famously high standards for fragrance.
We just re-tuned them, but they are still themselves, says Malle of the fragrances.
(His new Legacy versions will replace the original formulas, which are still in circulation.)
So he kept it in and enhanced the effect with notes of amber.
It’s anything but nostalgic.
It’s [about] showing that what Mrs. Lauder has done could stand the test of time.
It just needed a little bit of dusting.
Sweetness, he says.
Alber Elbaz [the late creative director of Lanvin] used to say one thing he hated were thosegourmandperfumes.
But if I learned anything from Malle, its that theres beauty to be found in both.
The Estee Lauder Legacy Collection fragrances retail for $280 each and are available atesteelauder.combeginning February 1st.
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