For example, Target has createda badgeto identify Black-owned brands.

And now, Sephora has big news for BIPOC-owned brands.

Sephora has already pledged to dedicate 15 percent of itsshelf spaceto Black-owned beauty brands.

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16 September 2020, North Rhine-Westphalia, Cologne: A branch of the French cosmetics chain Sephora belongs to the luxury conglomerate LVMH Photo: Horst Galuschka/dpa (Photo by Horst Galuschka/picture alliance via Getty Images)

For the past five years, the Sephora Accelerate program has focused on cultivating a community of women-owned brands.

so that have your brand considered, you’ve got the option to fill out the software onsephoraaccelerate.com.