For more than a decade, the subredditr/SkincareAddictionhas attracted skin-care devotees from all over the web.
In 2019,Allure first reportedon the passion, and the product recommendations, to be found within r/SkincareAddiction.
(The message board has since almost doubled in size.)
Bella Geraci
That story noted that the name could certainly be considered offensive to people battling real addictions.
It’s a culture that actually can feed addictive behavior, or at least unhealthy obsession.
These experiences can cause fear and anxiety, which can lead people to develop coping mechanisms like excessive shopping.
According to the Consumer Market Outlook, that number will rise to roughly $187.68 billion by 2026.
But is it selling too much?
People with addiction use substances or engage in behaviors that become compulsive and often continue despite harmful consequences.
Erica,* 25, is a Texas-based beauty enthusiast andr/SkincareAddictionuser who also has ADHD and bipolar disorder.
This happened last month and I wound up with 30 new products, she says.
Reddit is probably the biggest contributor to my overspending besides my mental illness, Erica continues.
[That] offers exclusivity and excitement.
They can offer the same dopamine surge that comes with shopping but require much less work.
He adds, however, that there can always be too much of a good thing.
This temptation and pressure can also lead to debt.
I spent hours researching routines online, on theSkincare FreaksFacebook page in particular.
The routines and reviews became an obsession.
She accumulated a lot of debt, not wanting to miss out.
In 2018,Hannah Louise Postonwas one of the first YouTube content creators to document her no buy year.
We are all worthy of self-care, but our peace of mind shouldnt suffer for the latest viral serum.
*Not their real names.