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Simone Cheung’s job is to quantify the seemingly unquantifiable.
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With that in mind,The Dove Self-Esteem Projectposed a question to Cheung andS.
Bryn Austin, ScD, professor of social and behavioral sciences at the Harvard T.H.
Chan School of Public Health: Can you quantify the cost of society’s beauty ideals?
The answer is yes, and the resulting study is the first of its kind.
And like we said: Talking dollars and cents can be the best way to get lawmakers to listen.
“These savings could then be diverted to other addressing other health and social issues,” Cheung adds.
It all begs the question: Where do we go from here?
And, says Dr. Austin, we can also support anti-discrimination legislation.
