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Tester feedback:Allureshopping director Shanna Shipin calls this body cream the “Goldilocks” of belly formulas.

A collage of Allure shopping director Shanna Shipin demonstrating stretch mark creams and oils

Collage: Laneen Wells; Source images: Shanna Shipin

“It instantly melts into the skin and leaves it happy, hydrated, and glowing.

I’d throw it as a bonus gift to any of my friends' registries!”

Tester feedback:Shipin says this oil has been a body-care staple for both of her pregnancies.

Mama Mio The Tummy Rub Butter white jar with hot pink lid on light gray background

Allureshopping director Shanna Shipin applying the Mama Mio The Tummy Rub Butter to her bump.

(When you’re growing a human, you’re especially deserving of little luxurious moments!

)," she says.

Plus, it’s a giftable item that your preggo friends will use ‘til the last drop."

Hatch Belly Oil light pink glass bottle with dropper on light grey background

Shipin applying the Hatch Belly Oil to her bump.

This formula also containsaloe verafor added skin-soothing properties.

Tester feedback:This lotion is truly myand my belly’shappy place.

As someone with eczema all over (I’ve had flare-ups across my belly during both pregnancies!

Mustela Organic Maternity Essential Care Multi-Purpose Lotion brown bottle with light pink label on light gray background

Shipin applying the Mustela Maternity Essential Care Multi-Purpose Lotion to her bump.

Over time, these stretch marks fade and will have a white, scar-like appearance."

You may even notice stretch marks coupled withcellulite.

How do you get rid of stretch marks?

Summer Fridays Babymoon Belly Balm pink tube with white cap on light gray background

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To learn more information on our reporting and testing processes, read our completereviews process and methodology page.

Our staff and testers

A beauty product is a personal purchase.

L’Occitane Almond Smoothing and Beautifying Supple Skin Oil bottle of yellow body oil on with white and gray spray nozzle on light gray background

SkinCeuticals Hyaluronic Acid Intensifier purple serum bottle with black dropper cap on light gray background

Mederma Stretch Marks Therapy white, gray, and purple tube on light gray background

Clarins Body Partner Stretch Mark Firming Cream pale peach tube on light gray background

Bio-Oil Skincare Oil light pink rectangle bottle with white cap on light gray background

Kiehl’s Centella Sensitive Cica-Cream white tube on light gray background

Vaseline Healing Jelly Original neutral jar with blue label and lid on light gray background with Allure Readers’ Choice Awards seal in the top right corner