MakeupASMRon TikTok is kind of a choose-your-fighter situation.
The genres are endless.
Now there’s a new weirdly-soothing trend making the rounds:cosmetic repair.
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You’re not alone over 678 million people have clicked on the hashtag #cosmeticrepairs.
The videos provide a certain kind of indescribable, you-know-it-when-you-see-it sensory response.
“I feel safe here,” one commenter wrote after watching a fewNarspalettes get the full refurbish treatment.
“This account helps me more than my Ativan does,” wrote another.
Who knew the process of cosmetic chemistry could make us feel so tingly?
“I’d tell people to just buy a new blush,” sayscosmetic chemist Vince Spinnato.
These people are all in a chemistry lab."
“Lab time can cost around $500 for an hour,” Spinnato says.
“When you see them refurbish a compact, that process takes about two hours.
So it’s about $1,000 [worth of lab time] to get these videos done.
You never see their faces or hear them talking, and they’re wearing gloves.
“When you see them refurbish a compact, that process takes about two hours.
So it’s about $1,000 [worth of lab time] to get these videos done.”
But those artists are putting all of that makeup into anewcompact or case, rather than reusing old ones.
“It depends on the product,” he says.
Cosmetic chemist and product developerGinger Kingwarns that refurbished eye shadows, in particular, could pose a risk.
“There could be contaminations during the process,” she says.
King adds that bronzers and blushes might be a relatively safer bet for makeup rehab.
Still, King recommends “just buying a new one” when the time comes.
Some brands, like MAC and Kjaer Weis, sell refillable items in an effort to reduce waste.
“Attempting to repair a product could actually just ruin it.
Jill Rossini founded the makeup repair lineFixy, which sells kits intended tosalvage broken compacts.
“It’s really hard to take compacts apart, and they’re completely dismantling them.
Though the world of makeup repair is still extremely mysterious Whoarethese people?
Where do the products come from?
perhaps that’s part of its pull.
