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We’re not exaggerating when we sayAllureeditors eagerly pore overevery singlelaunch to find the standouts each month.

August 2021 Makeup Launches a collaged image of Smashbox x The Suicide Squad Lipstick Victoria’s Secret Tease Crème…

Sarah Olin /Allure

Although we’re partial toour particular favorites, there’s something new and shiny for everyone.

It might take a little digging, but the resulting treasure is totally worth it.

After over a year of staying indoors, quite literally anything goes.

Benefit Cosmetics POWmade Brow Pomade on white background

We hope you love experimenting with them just as much as we do.

Be sure to check back weekly for new makeup launches that are dropping this month.

(Trust us, you don’t want to miss out.)

SinfulColors Vacay Vibes Collection in Saweetie’s Papaya on white background

(Benefit offers its owndual-ended angled brushsold separately.)

The air-tight sealed cap ensures the productneveraccidentally dries out.

Then comes the real fun.

Lawless Conseal the Deal LongWear FullCoverage Foundation on white background

Both mascaras are formulated with lash-boosting biotin, panthenol, and avocado extract for ample conditioning.

The star ingredients, you ask?

This primer essentially does it all, and then some.

KVD Beauty Epic Kiss Nourishing Vegan Butter Lipstick in Lolita on white background

Master Hold Brow Gel features a dual-ended brush that lifts and sculpts brows to your desired results.

(These are great for beginners who might be intimidated by traditionaltanning lotions and mousses.)

Freck Slimelight Multi-Mineral Hologram Highlighter

Freck Beauty

Your darling complexion looks like it deserves an out-of-this-world highlight.

Anastasia Beverly Hills Magic Touch Concealer on white background

They definitely do to us.

Apply anywhere you need a glowy boost.

It’s the little things, after all.

8 Best Hair Oils That Make Our Strands Look Like New

This fall-themed sextet is available in both Shellac Gel Polish and Vinylux Long Wear Polish finishes.

(Didn’t you know?)

Cover FX Power Flex Mascara

Cover FX

Does yourfavorite mascarastand up to loads of sweat?

8 Best Lip Stains for a Long-Wearing Wash of Color

While she originally recommendedMented Cosmeticslipsticks, thelip glossessure don’t fall far behind on the list.

Moisturizingglycerin, arginine, and panthenol ensure your lashes don’t look clumpy or stiff, either.

Can you say “va-va-voom?”

Don’t Forget: Your Lips Need Sun Protection, Too

What culminates is a delightfully sweet yet sophisticated scent much like the singer herself.

Saie Sun Melt Natural Cream Bronzer

Saie

Cream bronzers are having a moment and for good reason.

you’re able to even dab the smooth formula onto your lips for a touch of color.

7 Best Boar Bristle Brushes for Impossibly Glossy Hair

The soft, molded brush lifts and plumps lashes from the roots to the ends.

These square-shaped bullets impart a gorgeous wash of full-coverage, semi-matte color infused with silky, moisturizing jojoba oil.

As expected, the shade names are extra cute, too.

Kaja Wink Lash Trio on white background

Other characters referenced include Bloodsport, Javelin, Mongal, Polkadot Man, and Ratcatcher.

But the lingerie and lifestyle brand is also taking the time to revamp another element of its past.

You’ll feel as if you’re floating on cloud nine.

RMS “Re” Evolve Radiance Locking Primer on white background

Spokesperson Madison Beer even curated a specialSpotify playlistthat’s as dreamy as the perfume itself.

There are two shade variations to choose from, Light-Medium and Medium-Warm (pictured above).

Now, customers can choose from 12 shades that truly stretch to fit all skin tones and undertones.

Merit Shade Slick in Pink Beet on white background

Makeup by Mario Master Hold Brow Gel on white background

Calvin Klein Euphoria Intense on white background

Lancôme Drama LiquiPencil Waterproof Eyeliner in 05 Seine Sparkles on white background

Pat McGrath Labs Intensifeyes Artistry Wand on white background

A group shot of Charlotte Tilbury Super Nudes Collection on bronze background Super Nudes Easy Eye Palette Matte…

Isle of Paradise Day  Night Dew SelfTan Face Mists side by side on a white background

Freck Slimelight MultiMineral Hologram Highlighter on white background

Eyeko Colored Lash Alert Mascara on white background

Ellis Brooklyn Super Amber Eau de Parfum on white background

CND Wild Romantics on white background

Elaluz Stick Bronzer with Camu Camu on white background

YSL Nu Bare Look Tint in Shade 6 on white background

Ciat London Brazilian Glow Bronzing Serum on white background

Carolina Herrera Very Good Girl Eau de Parfum on white background

Cover FX Power Flex Mascara on white background

Tom Ford Ombr Leather Parfum on white background

Mented Sheer Gloss Trio on white background

Fenty Eau de Parfum on white background

Ilia Fullest Mascara on white background

Ariana Grande God is a Woman Eau Du Parfum on white background

Saie Sun Melt Natural Cream Bronzer on white background

Kilian Paris Le Rouge Parfum Liquid Ultra Matte in Rouge Nuit on white background

Beautyblender Bounce Liquid Whip Cream Blush in Cheeky Pink on white background

Beautycounter Think Big AllInOne Mascara on white background

Sol de Janeiro x Anitta Hair  Body Fragrance Mist on white background

YSL The Slim Velvet Radical Matte Lipstick Shade 28 on white background

OPI Nature Strong Nail Lacquer on white background

Gucci Flora Gorgeous Gardenia Eau de Parfum on white background

OneSize Turn Up the Base Butter Silk Concealer on white background

Beautycounter Lid Glow Cream Shadows in Haze on white background

Smashbox x The Suicide Squad Collection lipstick on white background

Victoria’s Secret Tease Crème Cloud Eau de Parfum on white background

Cl de Peau Radiant Fluid Foundation Natural SPF 20 on white background

By Terry Hyaluronic HydraPowder Palette on white background

Pear Nova Absorb  Reflect on white background

NYX Professional Makeup Pore Filler Instant Blur Stick on white background

IrisRomeo Best Skin Days on white background

Stoney Clover Lane x Olive  June Mani System on white background