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two people facing away from the camera applying sunscreen to each others' backs

Design by Bella Geraci

Here’s an inconvenient truth: The sun isnotyour skin’s friend.

We know the seriousness of sun-damage.

And we also know the importance ofwearing sunscreen every single day whether you are indoors or outdoors.

(Just ask any dermatologist.)

As obvious as it sounds now, it’s taken time to get here.

Decades to be exact.

The significance ofsunscreenand protecting your skin from sun damage hasn’t always been so well understood.

The idea of UV rays and sunscreen and skin cancer all being analogous is relatively recent.

SPF 30 becomes available (before that, your main options were SPF 15 or lower).

World, meet Britney Spears.

The video for “…Baby One More Time” debuts, ushering in a new bronze era.

Hawaii bans the sale of two chemical sunscreeningredients oxybenzone and octinoxate in an effort to protect coral reefs.

Oxybenzone and octinoxate begin vanishing from sunscreens.

In the meantime, with indisputable evidence that the sun causes cancer, we are applying religiously.

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