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Theres a growing desire for effortless, natural-looking color.

winter hair color trends 2024

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This is especially good for brunettes who just want to add some dimension and richness.

Its low-maintenance and really elevates their color.

The inspiration for Kendalls color was Carolyn Bessette-Kennedy, but its what I call NYC blonde, Perry says.

Kendall Jenner with NYC blonde hair a 2024 winter hair color trend and mauve lipstick

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It gives hair a gradual lift, says Muldoon, who notes its bronzing effect.

Not only does it soften the blonde but it also makes the color look less wiggy.

That slight depth at the roots also directs attention to your facial features.

Rihanna with NYC blonde hair a 2024 winter hair color trend and red lipstick

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Old-money blonde is all about adapting the look to your unique cut and hair texture.

Says Rez, Ive had blondes and brunettes ask to go platinum.

There are a couple ways to make this change.

Carolyn BessetteKennedy with blonde hair and mauve lipstick — 2024 winter hair color trends

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Warmer skin tones tend to need a more golden platinum.

Fortunately, there are products that help keep your hair smooth and silky after youve seriously lightened it.

Associate Beauty Director Sarah Kinonen uses theCeremonia Mascarilla de Guavaonce a week on her bleachedblonde hair.

Sabrina Carpenter with old money blonde hair a 2024 winter hair color trend.

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I love how it doesn’t weigh my hair down once it’s dry and it smells so good.

It also warms up your skin tone, making it the hair color equivalent of bronzer.

Tate McRaes honey highlights are the perfect example of this look and Rezs handiwork.

Nathalie Emmanuel with bright blonde hair a 2024 winter hair color trend

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Doing that really makes the hair sparkle.

But what exactly is this color?

In short, strawberry brown is like strawberry blonde, except brunette, says OConnor.

kelly rowland with platinum blonde hair a 2024 winter hair color trend

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Think brown with a hint of copper or red on top, even a slight pink tone.

If youre a natural brunettethe ideal base for this colortheres no one way to go strawberry brown.

Rich Chocolate

A solid, rich brunette adds shine and warmth in the winter months.

Iris Law with platinum blonde hair a 2024 winter hair color trend

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These colors shine in the sunlight or pick up in a camera flash, she says.

Bodt, on the other hand, likes to add dimension with a combination of highlights and gloss.

It adds interest without looking highlighted.

serena williams with honey bronde hair a 2024 winter hair color trend

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Others are going even more subtle with mahogany shades of brunette.

That means copper if youre going lighter, or mahogany if you are going back to brunette.

How you get cherry cola hair depends entirely on your present color.

Tate Mcrae with honey bronde hair a 2024 winter hair color trend

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No color embodies mystique in the same way as purple, says Leubner.

For winter, I especially love the idea of a deep and gothy, almost navy purple.

I imagine the low winter sun striking the dark hair and revealing the intense saturated color.

2024 winter hair color trend strawberry brown hair

Courtesy of Salon Vevo

Read more winter beauty stories:

Now, watch Suni Lee’s 10-minute beauty routine:

Ashlee simpson with strawberry brown hair a 2024 winter hair color trend

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selena gomez with chocolate brown hair a 2024 winter hair color

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laura harrier with chocolate brown hair a 2024 hair color trend

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kaia gerber with chocolate brown hair

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Gabriella K. Cuesta with curly rioja red hair a 2024 winter hair color trend

Gabriella K. Cuesta

rioja red hair color a 2024 winter hair color trend

Courtesy of Alisha Marie and Cass Kaeding

keke palmer with cherry cola hair a 2024 hair color trend

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dua lipa with cherry cola hair a 2024 hair color trend

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Charli XCC with blackbrown hair a 2024 hair color trend

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Rihanna with blackbrown hair a 2024 hair color trend

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winter violet on long wavy hair a winter 2024 hair color trend

Adina Pignatare

Katy Perry with purple hair a 2024 winter hair color trend

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