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Round and round (and round!)
Trends are cyclical and in 2023, we are headed straight back to the future formakeup inspiration.
“Every time we grab a trend that we’ve seen before, we elevate it.
Its never quite as it was.”
A model walks the runway during the Hermes show in Paris, France.
This new moment in makeup is a time of ease, though it wont be completely effortless.
Now is the time to embraceyourfeatures,yourskin,yourface.
Here goes…
Meet the Experts:
BARE IT ALL
Let your skin take a deep breath.
A model walking the runway at Victoria Beckham’s spring show.
“For a minute we were stuck in a place of coverage, coverage, coverage.
Just for the sake of coverage,” says Brown.
“Faces are meant to be seen.”
With this in mind,base makeup formulaswill start to take a step away from heavy textures.
Brands like YSL, Ilia, Saie, and Supergoop!
have featherlight formulas that are essentially no-makeup makeup in a bottle.
“The finish and feel isn’t at all foundation-y,” saysDianna Mazzone, associate features director.
“The formula sinks into skin with minimal blending, and the luminosity lasts all day.”
Hernandez predicts even ultra-thin, heavily-plucked brows will be back.
A model walking the runway at Victoria Beckham’s spring show.
(We do not approve but are here to report the news.)
Off of the catwalk, celebrities have already beentaking peroxide to their browsrecently.
“With the bare face we’re moving towards, it doesnt seem overwhelming,” says Brown.
Models walk the runway for the Peter Do fashion show in New York City.
“I think its perfect.”
The look is becoming less and less shocking, and more and more (dare we say) normal.
At Peter Dos show, models brows were embellished with glitter in colors like red and silver.
A model walks the runway at Roberto Cavalli in Milan, Italy.
Imperfection is the secret and precision is irrelevant.
“Everyone is like, we wanna be grunge and weird,” says Hernandez.
“All of the makeup at the spring shows was very lived-in.”
A model walks the runway at Roberto Cavalli in Milan, Italy.
At Sergio Hudson, models' smudged black shadow made for a cool take on the classic smoky eye.
And Fendis spring 2023 show modernized the mess by adding an avant-garde swipe of silver along the lash line.
All of this edginess is balanced out by your base makeup, or lack thereof.
A model walks the runway during the Poster Girl Ready show in Londo.
“The 90s were very, you know, like a CK One ad,” says Brown.
“It was just very raw beauty.
I think that is where we’ve taken this return to fresh skin from.”
Model Vittoria Ceretti walks the runway of the Fendi Fashion Show in Milan, Italy.
VINYL LIPS
Satin, glossy, shiny.
The glossy, red lips at Moschino and Miu Miu looked so luxurious.
Hes referring to a level of gleam we havent seen before.
Backstage at Moschino in Milan, Italy.
“Its almost like latex,” explains Hernandez.
And it will all shine very bright.
And feel free to apply them liberally.
Backstage at Moschino in Milan, Italy.
For the biggest impact, curl lashes first.
Plus, there’s no wrong way to do it.
The brighter the palette, the better.
HYPER GLOW
So iridescent its downright angelic.
This is the glow we are going for in 2023.
It’s like no-makeup makeup, but with an extra touch of summer glow, says makeup artistSheika Daley.
A model at Givenchy’s show in Paris, France.
“Bronzers are going to take a step back,” says Brown.
Now is the time for dewy, watery effects, holographic shimmer, and high-wattagehighlighter.
You cant possibly shine too bright.
Backstage at Etro in Milan, Italy.
Rare Beauty
Rare Beauty Positive Light Silky Touch Highlighter
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Backstage at Etro in Milan, Italy.
A model walking the runway at Dsquared2 in Milan, Italy.
A model walks the runway for the Altuzarra fashion show in New York City.
Felice Nova Noordhoff walks the runway during the Proenza Schouler show in New York.