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Sandra Lilia Velasquez is living proof that it’s never too late to follow your dreams.
Courtesy of brand
(The name Nopalera comes from nopal oil.)
Now, the cactus-shaped soaps and moisturizing exfoliants have launched at Nordstrom.
This means Nopalera can be found on shelves alongside prestige brands like Chanel, Dior, and La Mer.
She’s since found manufacturing partners to take over the process.
“We want something beautiful, clean, and modern.
There exists this myth in past generations that high-end clean beauty was for ‘white people.’
It’s simply not true.
Our success is living proof of that.”
(The brand also meetsAllure’s Clean Beauty Seal, which you canread more about here.)
(Nopal comes from the Nahuatl wordnohpalli.)
A2014 study found nopal cactusto have anti-inflammatory, antioxidant, and antimicrobial properties.
For example, Velasquez uses theMoisturizing Botanical Barto repair her cuticles and treat cracked feet.
As the dermatologist mentioned, nopal has anti-inflammatory properties to help soothe skin.
Moisturizing Botanical Bar
Even as the brand grows, products will still be made by hand.
It’s a rapid and continuing success that Velasquez believes is a matter of excellent market timing.
“I planned this to happen this way.
It was not an accident.
“Could we have launched and been successful at Nordstrom 10 years ago?
My gut tells me no.”
And one that Velasquez doesn’t take lightly.
“I may be the first but I will not be the last.”
Nopalera is available now atnordstrom.comwith products ranging from $14 to $32.
