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That was standard practice in the 2010s; its what the beauty YouTubers taught us to do.
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Now I shudder at the thought, and Im not the only one.
Ive even seen a few people who like to wearsparkly eye shadowunder their eyes instead of a brightening concealer.
Im not just seeing things, I swear.
The times are changing.
This cultural shift didnt happen overnight.
This might inspire a few exasperated eye rolls, but this is really the pandemics doing.
It caused a wave of makeup minimalism, resulting in fresh-faced trends like the clean girl aesthetic.
Post-Covid, everyones been… questioning the true need of every product.
Everyones trying to achieve maximum impact with minimal effort, theyexplain.
People started focusing on skin care more and makeup less, making this sudden societal hesitance toward concealer inevitable.
I think all of this is a great thing.
Rodriguez certainly thinks it is, at least for younger people.
Thats why many makeup artists have historically leaned into those shadows.
Truthfully, Ive always loved having a little darkness on the bottom eyelid, Medhin says.
The trick here is double-check the concealer matches your skin tone so itlookslike nothing.
But, if you want a little more, add in a color corrector.
[It] will neutralize any undereye discoloration and help bring balance to the face.
They likeBobbi Brown,Charlotte Tilbury, andExa Beautys color correctors.
Alternately, Rodriquez says using a little powder in place of undereye concealer works, too.
You end up enjoying that time more.
Trends are cyclical, which means one day the heavy-handed approach to complexion makeup will be popular once again.