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Once upon a time, Allure ran advice columns by our favorite beauty pros.
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Why is the way we interact with scent so subjective?
I remember what I was wearing, olfactorily speaking:Dior Lucky,a joyful lily of the valley.
This bottle of happiness still transports me back to that day and there are five good reasons why.
There’s a biological pathway between scent and emotion.
With each breath we take, we inhale more than air.
It’s all a bit of a mind game.
“Smells exist only in our heads.
“Odors are perceptions.”
Where you live matters.
You might stop noticing a loved one’s perfume.
The technical term for this is olfactory adaptation.
“After about 20 minutes, we no longer smell [a scent],” says Dr. Herz.
Seeing isn’t the only way of believing.
AsDavid Moltz, the perfumer behind D.S.
you’ve got the option to create a whole narrative with aromas.”
Read more stories about fragrance.
Now watch Idris and Sabrina Elba’s beauty routines.
