Normal, out of context, seems like a harmless word.

On the label of a beauty product, however, its connotations are anything but.

Bracey can personally relate to these findings.

Three women with different skin tones posing in underwear on a wood floor

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“This key in of commitment is meaningful to me on a personal level.

I would see anude lipstickand think to myself,Thats not what my nude skin looks like.”

“It’s not for us to judge what’s normal.

Hopefully, this marks the beginning of a meaningful new trend in this industry and beyond.

More on inclusivity in beauty:

Now learn more about blind accessibility of beauty products with Molly Burke: