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side by side photo of an uncapped tube of tarte shape tape radiant concealer on a sunset backdrop next to a selfie of…

Getty/Courtesy/Design by Bella Geraci

Skin, the streets are saying, is in.

Below,Allureeditors break down why we’re just a little giddy over this new launch.

In the interest of not disappointing, I feel I must again reiterate that this isnota full-coverage concealer.

opened tube of tarte shape tape radiant concealer on a white background

From left to right: me before makeup, my concealer placement, after just applying the concealer, with a full face of makeup

“It’s not going to hide your freckles or cake your face,” Sponaugle says.

In a way, this concealer was made for Kelly.

“I like to cover the things I want to cover, like my redness,” she says.

selfies of kara mcgrath before and after applying tarte shape tape radiant concealer

From left to right: me before makeup, my concealer placement, after just applying the concealer, with a full face of makeup

“I’ve got some…

I like to call them sun kisses, but it’s really hyperpigmentation.

I like to cover that, but I do like my freckles to shine through.”

selfie of jennifer hussein after applying tarte shape tape radiant concealer

Courtesy subject/Design by Bella Geraci

As the name Radiant implies, it also has a brightening effect.

She’s been using Shape Tape Radiant for a “clean and fresh look.”

For one, the Radiant Shape Tape will come in the same 37 shades as the other two concealers.

selfies of sam escobar and jesa marie calaor after applying tarte shape tape radiant concealer

Courtesy subjects/Design by Bella Geraci

“It’s our signature applicator, the same iconic jumbo speed smoother,” Kelly says.

First, we’ve got three weights of hyaluronic acid “to drench your skin,” Sponaugle says.

“It really gives you that 24 hours of hydration.”

Los Angeles-based cosmetic chemistJane Tsuiis a big fan of formulas that contain multi-molecular weight HA.

“The smaller the molecular weight, the deeper it penetrates,” she says.

Additionally, Tsui says, seaberry seed oil can have anti-inflammatory properties.

Perhaps most intriguingly, the words “diamond powder” appear on the concealer’s full ingredient list.

This part of the testing is a little embarrassing, but we’re in the era of hypervulnerability right?

The results: flawless-looking skin and brighter undereyes even when I’ve skimped on sleep the night before."

“How can Tarte possibly improve its original Shape Tape Concealer?

The brand can, however, make a radiant iteration for when we want juicy, glowy skin.

Shape Tape Radiant has the same applicator and easy-to-blend texture as its predecessor.

The difference is in its subtle, reflective finish.

I plan to keep both Shape Tape concealers in my beauty arsenal.”

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